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6 Ways AI is Reshaping the Marketing and Advertising Industry: Latest Deep Dive
The marketing and advertising landscape is undergoing a seismic shift thanks to Artificial Intelligence (AI). But is this transformation a force for good, or are there hidden costs? In my latest article for ArabAd magazine, I delve into the multifaceted impact of AI on our industry, exploring both the exciting possibilities and the potential drawbacks….
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The Marketer’s Guide to 2024 Video Marketing Trends
There’s no doubt about the importance of video marketing. If content is king, then video is definitely the king of kings. 91% of businesses leveraging video as a critical component of their marketing strategy and acknowledging its significant importance, video marketing is undeniably at the forefront of engaging and capturing audience attention in 2024. This…
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Why Start a Blog Now? 8 Reasons Why It’s Still a Must
Blogging is dead. At least I’ve read its obituary many times in the past few years. One thing is for sure: My old blog is dead. I redesigned my old site and deleted all the old blog posts to start again. But why start a blog now? Native social media content definitely gets much better…